Transferable Skills Seminar: Successful Job Interviews – Self Branding & Communication Strategy –

Event | May 31, 2016

This transferable skills seminar is targeted for international researchers (DC, PD). Seminar will be conducted in English.


(click to get PDF)

Developing your vision and self-branding for your career is the most important element of your preparation for the successful interviews. The skill can be useful for any of your inter-personal communications opportunities including job interviews, paper presentation in a conference, public speech, or any presentations.

The instructor and facilitator, Ms. Sachiyo Takaoka has 20+ years of experience in the world of advertising and brand communication. This is an opportunity of your lifetime. Her extraordinary career includes a director of McCann-Erickson and Ogilvy & Mather, one of the world largest advertising agencies which deals with Fortune 500 companies such as Coca-Cola, P&G, etc.

The seat is very limited and is open only for DC and PD international students and researchers. Hurry and register through the Hi-system. This 4-hour session is a great investment of your time for the future.

■ Seminar Objectives

 ・ Learn strategic communication and think how you can apply it to job interviews
 ・ Identify your “Self Brand (strength, core value, vision)”
 ・ Find out needs of target audience

■ Seminar Schedule

1) Orientation
 ・ Icebreaker activity
 ・ Seminar outline and objectives
2) What is “strategic communication”?
 ・ Difference between ordinary communication and strategic communication
 ・ Learn from strategic communication in advertisements
 ・ What is a brand? What is Self-branding?
3) What is your “core” message?
 ・ Identify your strength, specialty and what you are proud of
 ・ Looking back over yourself using “lifeline”
 ・ What is your belief and values?
 ・ Career role model
 ・ Vision
 ・ Identify your self-brand statement
4) Who is your target audience?
 ・ Define the ideal employee
 ・ Identify qualities your target audience looks for
(Who is wanted in Japanese company/Non-Japanese company, What is expected from researcher from foreign country/researcher with PhD, etc.)
5) How to communicate effectively
 ・ How to tailor your communication with target companies
 ・ The rule of Mehrabian (importance of non-verbal communication)
 ・ Communication that gains understanding, wins sympathy, makes a deep impression
 ・ Complete your Self-brand statement
6) Interview practice
 ・ Prepare for most common interview questions
7) Summary
 ・ Conclusion
 ・ Share opinions
 ・ Q&A

■ Place

 Conference Hall Meeting Room #1

■ Seminar date

 2016/5/31 14:00-18:00

■ Eligible

 Hokkaido University doctoral course students and postdocs whose native language is NOT Japanese

■ Application

 ~5/30/2016 23:00

■ Max participants



Front Office for Human Resource Education and Development / International Human Resource Development Program ( I-HoP ), Hokkaido University

■You must be registered in the Hi-System.

If you are not, please register here.
Click here: “Transferable Skills Seminar” and scroll to the bottom of the page and click “申し込む/Apply” to register.
If you do not receive confirmation e-mail in three business days after registering, please contact I-HoP.–>ihop[at], +81-11-706-2157